BeeHype are creators of a range of delicious, flavoured honeys.

The Requirement

With an established brand identity, the company needed to simplify what had become an over complex brand ecosystem.

Our Approach

We reviewed all current materials and saw areas where BeeHype could simplify how they communicate to the world, at events, in store, on-line, and on their jars. We simplified the logo, font, colour, graphic elements and labelling, and delivered a cheat sheet of messaging and brand elements so the client can apply to social feeds, display and packaging.

Our Work

This re-set for BeeHype gave the team confidence to be “Hyped about Honey” and to use their brand identity in a simpler structured way.