Iconic Resourcing, Edinburgh
Defining the multi-million pound growth of recruitment firm
Iconic Resourcing
Over the past five years, Iconic Resourcing has experienced exponential growth, transitioning from a small startup to a significant player in Scotland’s recruitment solutions market.
The requirement
Iconic Resourcing aspires to thrive as a business with the goal of increasing revenue from £2 million in 2024 to a target of £10-13 million by 2029, mainly driven by expansion into key UK markets such as London and Manchester. But for this vision to become reality, it must be substantiated with a business plan inclusive of well-defined stepping stones that outline the path to achieving these impressive growth objectives.
Our approach
Genoa Black validated the vision of the business and outlined a plan for achieving it across the next five years. Using a series workshops the Genoa Black team was able to produce a 1-3-5 year business plan, that was substantiated with a financial model and market feasibility research for both the UK and international market entries.
As a result of Genoa Black’s strategic guidance and research outputs, Iconic Resourcing was able to make informed decisions about their growth trajectory. The business gained clarity on the feasibility of expanding into new markets in London, Manchester, and the UAE, and they had a structured plan in place to guide their expansion efforts over the next several years.
”"The strategic support and work undertaken with Genoa Black have provided Iconic Resourcing with a strong foundation, clear alignment, and a future direction that has propelled our growth. We’ve got a clearer picture of opportunities across the wider UK and international markets, and have successfully launched into new sectors, including marketing, legal, and tech.
Furthermore, we’ve enhanced our service offering by introducing talent solutions – a talent advisory and consultancy service designed to assist businesses of all sizes with strategic advice, from education programs to early-stage recruitment foundations.
The entire process was both enjoyable and invaluable, and we loved working alongside the team at Genoa Black."
Lauren JowCo-Founder of Iconic Resourcing